Search Engine Beer Goggles
by Joshua Odmark
Many people do not realize that search engine spiders cannot see ANY images from your website.
Do you know what your website looks like without any images at all? For the most of us, this is probably a pretty ugly picture.
When people refer to the “look” of a website, they are referring to styles and images. None of these are present when a search engine spider crawls your website.
Do you know what your home page looks like to a search engine spider? No? I suspect many people don’t.
Since you’re reading this, I am going to show you how a search engine spider sees our home page:
As compared to how it is generally viewed through a web browser:
As you can see, there is a big difference.
So, if you would like to see how your website looks to a search engine spider I suggest you checkout http://www.seo-browser.com.
This site will give you a look at your website through the eyes of a search engine spider. It will also show you information about your headers which will allow you to optimize based off of the recommendations given.
Keep in mind that the spider will read your page from top to bottom, so the order of appearance for elements on your page will affect the value placed on the content of your website.
If you’re wondering why the descriptions that show up in the search engine provide no value to your listing, it may be because of images that are pushing certain content above the content you would like to show on your search engine listings.
In conclusion, it is always a good idea to view the top 10 pages of your site that you are trying to distribute page rank to in order to see how the content is being viewed by a search engine spider.
